Natura
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작성일 22-10-31 03:42
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Download : Natura.pptx
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Download : Natura.pptx( 19 )
_SLIDE_1_
Natura
_SLIDE_2_
International Expansion
3
A key competitive strengthen
2
Organizing for Internationalization
4
Environment analysis
1
Issue
5
Contents
Was the US the right target?
To success in U.S Market, what kind of sales model Natura choose?
(the direct sales distribution model or the retail model?)
_SLIDE_3_
INTRODUCTION
Name : Natura
Founder : Luiz Seabra
Founded : 1969
Headquarter : Sao Paulo, Brazil
Products : Cosmetics, fragrances, and personal hygiene items
Revenue $ 2.4 billion (2008)
One of the most admired companies in Brazil
_SLIDE_4_
Loyal to Seabra’s original vision
INTRODUCTION - NATURA
In basing its products on
the biodiversity of Brazil
The company’s
direct distribution sales
Argentina, Peru, Colombia, Bolivia, Chile, Venezuela, Mexico
France
Opening of a flagship store in France in 2005
Retail model !!!!
_SLIDE_5_
NATURA’S BUSINESS : GUIDED BY PRINCIPLE
- The Founding of a Rel…(To be continued )
Natura , Natura기타레포트 , Natura
Natura
순서
레포트/기타
Natura,기타,레포트
Natura
다.
